Cooler, "The official beer for total chill", was planning to launch a holiday campaign just before Christmas. But we soon realized that this holly jolly time or the year was far from being chill, because of all the holiday shopping and planning. So we started wondering how we can lift a little bit of this shopping pressure of people's shoulders and we came up with..

The Chillest Christmas Carol - a funny song written just for the occasion, that you could send to your friends and family as a way to say "hey, I don't give a damn about the present this year, seeing you chill is the biggest gift".